Should I Offer Texting or Chat on My Auto Repair Shop Website?

Your website is one of the first opportunities that most potential customers have to interact with your shop. Anything you can do to make it easier for them to contact you provides you with more opportunities to win their business. That’s why click-to-call was such a...

Annual Planning for Your Auto Repair Shop

As we get ready to crossover into the fourth quarter, we turn to a time when many organizations start their annual planning process. There are lots of different ways to do this and it’s truly up to you to determine what process will work best for your auto repair...

Bad Passwords and 8 Other Cyber Security Errors to Avoid

Have you heard a story about a large company suffering a cyber attack and thought to yourself, “I’m glad that we are too small to worry about that”? Well, I’m sorry to tell you that you absolutely do need to worry about cyber attacks on your auto repair shop. Now that...

8 Quick, Low-Cost Marketing Ideas for Auto Repair Shops

In ideal circumstances, you will not find yourself in the position of needing to bring in more business to your auto repair shop quickly. But right now we are in unprecedented times as far as all the things that are happening in the American economy. These challenges...

Want to Supercharge Your Facebook Results? Use the Three E’s!

If your efforts to leverage Facebook to connect with potential customers and grow the awareness of your auto repair shop have fallen flat, read on for tips on how to nurse it back to health and help it thrive. Unfortunately, many repair shops have heard the message...

How Google Reviews Win You Business

When one of your potential customers searches for auto repair on Google they see a list of shops they could call. But how do they most often decide what shop or shops to call? They look at reviews! Understanding how Google Reviews Win You Business is crucial for...

4 Great Facebook Posts for Auto Repair Shops

Social media is a hot topic right now among auto repair shop owners. We’ve specifically been hearing more questions about how to effectively use Facebook. While Facebook has been around for a long time, many of us have found ourselves using it quite a bit more during...

Technicians Answer: What’s the Most Important Aspect of a Job?

To better understand what automotive technicians feel the most important aspects of a job are, we worked with our partner WrenchWay to survey techs on the question. Here is what we found: Put in order, they were ranked: 38.8% Pay 30.6% Work environment 22.5% Training...

How Important Is Content for Auto Repair Shop Websites?

Traditional search engine optimization (SEO) focused on website structure, links and content as the three most important factors for showing up higher in the rankings. At a time when people make quicker decisions than ever and it’s pretty easy to get a one or...

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