Recruiting?  Here’s What Auto Technicians Are Looking For

Recruiting? Here’s What Auto Technicians Are Looking For

Recruiting and hiring technicians is still one of the most challenging issues facing auto repair shops.  At least, that’s what we continue to hear from our customers. In order to recruit talented techs it helps to understand what is important to them.  Thankfully our...

How Does a Recession Affect Independent Auto Repair Shops?

Most industries consider a recession as bad news. During a recession, people earn and spend less, resulting in fewer jobs and lower pay, contributing to a negative cycle. While very few industries are recession-proof, the Auto Repair Industry stands as...

Marketing with Integrity

Some business owners really love running a business.  They love making customers happy and having a great place to work, but they also enjoy everything that comes with it – financial management, sales, competitive strategy, mentoring employees and putting out fires...

Why Community Involvement is Important for Your Automotive Repair Shop

In the world of automotive repair, customers have a multitude of options. On one side, dealership service centers boast an advantage through their close relationship with customers during the warranty period. On the other hand, national franchises allocate significant...