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Auto repair shop advice
Why is Video Important for Your Auto Repair Shop’s Website?
If you’re running any type of small business today, it’s more important than ever to have an engaging, effective website. A critical part of that website in 2018 is educational video content. Here’s why. #1 – Customers want it. People...
What is an Auto Repair Shop Business Plan, Really?
With so many hours focused on managing your auto repair shop, sometimes it’s hard to take a step back and see beyond that description of your business. Odds are, your repair shop is a lot of other things, too. It’s where you see many of...
Three Terrible New Year’s Resolutions for Auto Repair Shop Owners
It’s getting to be the time of year where everyone is taking a look at things that went really well in 2017, and also things that didn’t go so well. Those thoughts always seem to lead to New Year’s Resolutions. While it’s a little...
Change Your Provider, Keep Your Web Address!
One of the things that repair shops worry about when they join us is that they’ll lose their domain name when we start managing their website. A domain name is the web address of your shop – for instance, www.KennedyAutoSolutions.com. ...
How Current US Automobile Trends Affect Independent Auto Repair Shops
For auto repair shops, most financial opportunity lies in out-of-warranty vehicles still on the roads. That means that it’s important to consider what that mix of vehicles looks like (and what it’s going to look like in the coming years)...
Three Ways to Improve Auto Repair Shop Employee Morale
One of the biggest impacts a shop owner can make as a leader is to provide a great work environment – one that allows their employees to happily provide for themselves and their family, instead of making them miserable. But it’s not just...
Where Should Your Repair Shop Post Job Listings Online?
It’s more difficult than ever to find qualified technicians and service writers, so when you find yourself needing one, you should give yourself every advantage you can. While you can advertise on the sign outside of your shop, your...
The Best-Kept Secrets to Dealing with Sales Objections
The following article is a guest post from Bob Cooper of Elite. It originally appeared in Elite’s Auto Shop Idea Center. When it comes to dealing with objections, most service advisors shut down as soon as the customer says “It’s too...
Google My Business Is Incredibly Important for Auto Repair Shops
Being found online is one of the most effective ways to increase your car count and/or to improve your ARO by attracting the right type of customers. Unfortunately, there’s not just one thing you need to do to be found when potential...
