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Auto repair shop advice

How to Use Instagram for Branding

Welcome to Part 2 of our in our Instagram for Auto Repair Shops series. In Part 1, we discussed why Instagram is such a valuable tool for attracting new customers and keeping your current ones...

Instagram for Auto Repair Shops: How to Drive More Customers and Build Trust

Welcome to the first blog in our three-part series on how auto repair shops can use Instagram to attract new customers and keep current ones engaged. In this series, we’ll break down the unique...

Key Takeaways for Auto Repair Shop Owners from Recent Consumer Behavior Survey

Key Takeaways for Auto Repair Shop Owners from Recent Consumer Behavior Survey Are consumers still using Google to find local businesses?  Do they still care about reviews?  Is it important to keep...

How to Build a Website for Your Auto Repair Shop

Want to bring more customers into your repair shop? It starts with getting found online. A professional website helps people discover your business, understand what you offer, and reach out when...

Local Search Engine Optimization for Auto Repair Shops

In this comprehensive guide to Auto Repair Search Engine Optimization, you’ll discover the proven tactics that turn frantic online searches into steady streams of paying customers. From fine‑tuning...

The Technicians You Need: Building Your Team

Hiring technicians is the largest challenge many auto repair shops face. For most other shops, it will become their largest problem as soon as they lose an employee.  This is the first post in a three-part series on building a strategy to...

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Thinking Like Your Customer

Have you ever gone into a store and been shocked at how disconnected from reality the people working there were?  If you ask the server at a pizza restaurant whether they sell by the slice, or you ask an employee at the grocery store...

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The Difference Between a Vendor and a Partner

In the business world, everyone wants you to think of them as a partner, not a vendor.  Companies use the word as a marketing tool, as if calling themselves a ‘partner’ will make you willing to pay more for their services. In reality,...

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The Three Jobs of an Auto Repair Shop Owner

Every business owner has parts of their job that they love, and parts that they don’t like at all.  That’s especially true for small business owners, who find themselves doing a little bit of everything.  Maybe you love repairing...

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Location, Location, Location

For many businesses, location is key.  A great location might cost extra money, but you’ll earn far more because people will see your auto repair shop and it will be more convenient for them to drop their vehicle off for service. When it...

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Earn More Money with Great Auto Repair Shop Photos

Most auto repair shop owners put plenty of work into their shop.  They work to build efficient workspaces, to keep their customers comfortable, and to keep their employees happy.  That work can pay dividends once customers see it for...

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The Difference Between a Website and a Web Presence

Back in 2005 when Repair Shop Websites was founded, your website was your business’s online presence.  It was an exciting time for the web - Google had just gone public, valued at $23 billion. Now consider this: Google’s current valuation...

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Don’t Keep the High-Performing Jerk

If you watched more than a handful of cartoons as a kid, you remember all of the evil geniuses.  Their names were different in each show, but they were always trying to rule the world, and the heroes always stopped them.  Did you ever...

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