Blog

Have you ever done a search in Google and seen a website that has a star-rating directly below the website’s name?  Your shop can show up this way, too!  If you have great reviews, this is one easy way to attract customers to your shop....

To market your auto repair shop successfully, you need to give people a reason to select your shop instead of others in the area - ideally a reason other than a coupon that makes your shop the cheapest shop in town. Click here to learn...

It seems like customers are more price-sensitive than ever these days. When you need a football, it’s so easy to go to Amazon, type in “football”, sort by price, and buy the first one with good reviews.  That mindset has become so common...

The following article is a guest post from Bob Cooper of Elite.  It originally appeared in Elite’s Auto Shop Idea Center. As is true with the top techs, the top service advisors in America need a number of tools in order to succeed....

Your waiting room is the public face of your shop.  Just as the condition of your shop floor indicates how much you care about your mechanics or the vehicles you service, the condition of your waiting room indicates how much you care...

Many of our customers (and millions of other people) have recently been getting “domain renewal” letters asking them to switch providers. If you don’t read the letter carefully, you might think you’re simply renewing your domain.  They...

Repair Shop Websites has recently completed its survey of more than 200 independent repair shops across the United States, and we can announce that shops are prioritizing online-related marketing activities in their budgets, and that they...

As much as people complain about differences in the values held by each generation, in reality it has more to do with their age.  As generations grow older, they find themselves interested in the same things as their parents were – for...