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Auto repair shop advice

How Auto Repair Shops Can Use Short-Form Video to Build Trust

Video has quickly become the most powerful type of content on social media, and for auto repair shops, it’s one of the easiest ways to build trust and brand recognition online. Today’s customers...

What an Auto Repair Shop Website Needs to Search Well in 2026

One thing is for sure when it comes to Google search – Google is always going to be changing the rules of the game.  It is not a “set it and forget it” effort for your auto repair shop’s website. To...

Why Do Car Repair Shops Need a Website?

Word of mouth is still one of the strongest ways to grow an auto repair shop. But today, it rarely ends with a phone call. Most referrals now lead to a Google search. When a customer hears about...

Facebook vs Google Ads: Which is best for your auto repair shop?

Facebook vs Google ads what’s the difference? Digital ads can be one of the smartest ways to get your auto repair shop in front of more potential customers, but choosing the right platform...

Boost Your Auto Repair Shop’s Visibility in Google Maps and the Local Pack

How does Google determine which auto repair shops show up in maps and the Local Pack? We get that question from auto repair shop owners all the time. The great news is that the recent release of...

The One Thing that Generates the Most Profit

It’s expensive to gain a customer.  That’s because other shops want those customers, too.  In fact, big shops and franchises spend tons of money advertising to get new customers - sending coupons or mailers to their houses, buying Google...

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The Technicians You Need: Keeping Your Team Together

Hiring technicians is the largest challenge many auto repair shops face. For most other shops, it will become their largest problem as soon as they lose an employee.  This is the second post in a three-part series on building a strategy...

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The Technicians You Need: Building Your Team

Hiring technicians is the largest challenge many auto repair shops face. For most other shops, it will become their largest problem as soon as they lose an employee.  This is the first post in a three-part series on building a strategy to...

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Thinking Like Your Customer

Have you ever gone into a store and been shocked at how disconnected from reality the people working there were?  If you ask the server at a pizza restaurant whether they sell by the slice, or you ask an employee at the grocery store...

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800 Benson Road
Garner, NC 27529

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