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Auto repair shop advice

An Effective Auto Repair Shop Website Design Wins Customers’ Trust

When it comes to everyday goods and services, people rely on their own past experiences. But what do drivers do when they are suddenly forced to look for a new repair shop? They look to find a...

Watch Out for Shady Auto Repair Marketing Companies

Table of Contents: 1. Shady Auto Repair Marketing Companies Tactics Introduction 2. “Your Domain Is About to Expire!” 3. “Your Website Has Errors!” 4. “Nobody can Find...

5 Affordable Marketing Ideas for Auto Repair Shops

Looking at an empty service bay can be frustrating However filling your schedule doesn’t require a massive marketing budget or complex strategies. Often, the quickest way to drum up business...

How Auto Repair Shops Can Use Short-Form Video to Build Trust

Video has quickly become the most powerful type of content on social media, and for auto repair shops, it’s one of the easiest ways to build trust and brand recognition online. Today’s customers...

What an Auto Repair Shop Website Needs to Search Well in 2026

One thing is for sure when it comes to Google search – Google is always going to be changing the rules of the game.  It is not a “set it and forget it” effort for your auto repair shop’s website. To...

Ride Sharing: an Auto Repair Business Opportunity?

Ride-sharing companies have finally hit the peak of the business world, with both Uber and Lyft becoming publicly-traded companies this year.  Granted, that process wasn’t a smooth one for them.  Nonetheless, there are literally millions...

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Making an Honest Profit from New Equipment

New equipment can open up new opportunities for business.  It can make repairs easier or less frustrating.  Also, it’s just fun to have nice, new equipment in the shop. Unfortunately, new equipment can also be a giant waste of money.  If...

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The One Thing that Generates the Most Profit

It’s expensive to gain a customer.  That’s because other shops want those customers, too.  In fact, big shops and franchises spend tons of money advertising to get new customers - sending coupons or mailers to their houses, buying Google...

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The Technicians You Need: Keeping Your Team Together

Hiring technicians is the largest challenge many auto repair shops face. For most other shops, it will become their largest problem as soon as they lose an employee.  This is the second post in a three-part series on building a strategy...

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Garner, NC 27529

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