Unemployment is High. There Still Won’t Be Enough Technicians.

The national unemployment rate continues to drop after the largest spike since the Great Depression, reaching 8.4% in August.  That’s a massive improvement over April’s 14.7% but it’s still a number reached only once (during the Great Recession) in the past 25 years. ...

Good News for Auto Repair Shops – Used Car Sales Spike

The sweet spot in the market for auto repair shops is vehicles that are 6-12 years old.  The owners of these vehicles have recently gotten rid of their car payment, are no longer under warranty and will have to start investing in their vehicle’s maintenance if they...

3 Things To Consider If Your Repair Shop Has Too Much Business

The economic impact of COVID-19 varies tremendously from region to region.  Some shops have faced such steep revenue declines that they’ve already been forced to close their doors.  But many of our customers are telling us a very different story: they can’t keep up...

11 Ways to Boost Your Auto Repair Shop’s Facebook Engagement

Do you ever ask yourself how you can make the most out of your auto repair shop’s Facebook page? Here are 11 different ways you can boost your shop’s Facebook presence (in a fun way)! 1. Birthday shout-outs to employees Recognize your birthday gal or guy on your...

3 Ways Auto Repair Shops Can Focus Growth on High-Margin Services

What type of auto repair work brings the highest margin?  The reality is that it depends on the shop.  For your shop, it will be the types of repairs you are best set up to handle well.  It’s the repair that your technicians are experienced and efficient at...

What Is the Local Pack and Why Does It Matter for Auto Repair Shops?

When it comes to your web presence and search engine results pages (SERPs), it can be easy to confuse the many different elements. You may even be suspicious that Google does it on purpose so that normal people can’t figure them out. Today we are going to focus on one...

How Auto Repair Shops Can Use Their Website To Build Trust

When it comes to buying goods and services, people tend to trust their own experiences more than anything else.  But what do people do when they’re looking for a new auto repair shop? Since they can’t rely on their own experiences, they’re forced to look elsewhere to...

When Will Things Get Back to Normal for Auto Repair Shops?

In most states, governors are looking at the new infection data presented to them each day, trying to answer the unanswerable: which restrictions should be lifted, and when?  If they move too fast, there’s a strong possibility that everything will get shut down...
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