Why is Cyber Monday the New Black Friday?

Nov 3, 2015

If you’re like most people, you have friends or family that leave the Thanksgiving festivities early so they can take advantage of great shopping deals in the hours before Black Friday.  For some, it’s fun to be a part of the excitement – but for others, it’s a pain to get in the long lines and support stores that force their employees to miss the holiday just so they can afford more Christmas presents.

That’s why Cyber Monday was created; on the Monday after Thanksgiving, people can shop from the convenience of their homes for deals just as good as those on Black Friday. They don’t have to get in long lines or camp out for great deals and they don’t have to shop on Thanksgiving or in the middle of the night.  Cyber Monday, like most online activities, is more convenient and less time consuming than the old way of doing things.  That’s why market research company Morpace predicts that more people are expected to shop on Cyber Monday this year than on Black Friday.

Your customers have this same mentality when it comes to finding a repair shop and getting their vehicle fixed. They go online and look for the services that you provide because it’s quick and easy.  With features like customized driving directions, websites can provide certain types of information far more quickly than a phone call.  When they do decide to contact you, our websites make that an easy and convenient process, too.

If your shop has a strong web presence, then your shop will be the one that they contact. We can help you enhance your web presence with our Pro+Engage website package. Our TopShop Integrated Reviews feature in this package will increase your shop’s online visibility as your customers post great reviews about your shop.

To learn more about our Pro+Engage website package, visit our website or call us at 866-665-1605.