Repair Shop Advice

Posts Tagged ‘Websites’

Summerize Your Auto Repair Shop’s Website

May 9th, 2016

You had to winterize your website, just like you had to winterize your customer’s vehicles. Now it is time to start updating your website to help get your customers’ vehicle ready for the summer. Summer is coming and that means hot weather is on the way. How can you help your customers prepare for the heat?

You can make your customers aware that they need to prepare for the heat by updating your website with relevant information such as summer car care tips. They will be looking for answers to questions regarding the cooling system, fluids, brakes, tires, and more. It would be great to have testimonials on those services and to make sure that all of those summer auto maintenance services are listed on your website.

You can also bring in more business during the summer by running seasonal promotions. This is possible through the coupon section on your website, and your customers are able to print them out. Some good examples of specials include: FREE Cooling System Check or Summer Tune-up.

It is quick and easy to summerize your website because Repair Shop Websites does all the work for you. You can get your shop ready for summer, while we get your website ready. Please contact us at 866-665-1605 to summerize your website today!

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Summerize Your Automotive Repair Shop Website

May 7th, 2015

You had to Winterize your website, just like you had to Winterize your customer’s vehicles. Now it is time to update your website for the summer. Summer is almost here, and that means the hot weather is on the way. How can you let your customers know that they need to keep up with the heat?

You can make your customers aware that they need to prepare for the heat by updating your website with solutions and relevant information. They will be looking for answers to questions that deal with the cooling system, fluids, belts, tires, and more. It would be great to have testimonials on those services and to make sure that all of those summer auto maintenance services are listed on your website.

You can also bring in more business during the summer by running seasonal promotions. You can do this with the coupon section on your website, and your customers can print them out. Some good examples of specials include: FREE Cooling System Check or Summer Tune-up.

It is quick and easy to summerize your website because Repair Shop Websites does all the work for you. You can get your shop ready, while we get your website ready for summer. Please contact us at 866-665-1605 to summerize your website today!

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Mobile-Friendliness to Impact Google Search Results on April 21, 2015

March 5th, 2015

We wrote a blog post back on November 21st titled “Recent Google Changes Make Mobile Sites More Visible Than Ever”. We discussed how Google was starting to tell users which sites were mobile-friendly, and how this could hurt results of websites without mobile features.

Their most recent change will have an even bigger impact.  According to Google, “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.” Sites without mobile versions will have a major drop in rankings as a result of this change.

Google rarely announces changes like this – they’ve likely done this because of the large number of sites which will disappear from top search results.  This change will hurt the search rankings of millions of sites that aren’t mobile-friendly.

The great news is that all customers on our Pro+Mobile, Pro+Connect, and Pro+Engage packages will actually benefit from this change – their sites will replace non-mobile sites on Google’s search engine starting in late April.  If you’re not using one of these newer packages, however, we recommend you call us  at 855-349-5289 so we can tell you more about what this change means for you and how we can help you move up the rankings instead of down.

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Google’s Latest Update – Now Displays Blue Call-To-Action Linking To Third Party Site

February 5th, 2015

As an auto repair shop you need to be seen as the expert in the automotive industry. We are here to help you achieve this level of credibility online. We are doing this by keeping your website up to date with the latest search engine and website updates.

What has Google done now? Google’s latest update has simplified the user experience, and improved their search results. Google is now displaying a blue call to action with a hyperlink to another site when you perform a specific search. For example when you type in “How to perform oil change,” Google displays an answer box with an answer, and a blue link to another site for more information.

If you want to earn credibility, and your customer’s trust, you need to be able to answer their questions, and solve their problems.

Google has not yet released how to be qualified for this third party blue call to action. But, we will continue to follow them and keep you up to date with the latest search engine news. If you have questions about Google give us a call at 855-349-5289, or just stay tuned for the next update.

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Recent Google Changes Make Mobile Sites More Visible Than Ever

November 21st, 2014

As an auto shop owner, a mobile-friendly site has always been important – 30% of all internet searching  is done on phones and tablets, and that’s also what stranded motorists will use to search for a shop.  Google’s recent “mobile-friendly” labels make a mobile site even more important.

The new change allows mobile phone users to see whether a site is designed for a phone before they click on it – and phone users are unlikely to visit sites that don’t display correctly.  Shops with mobile-friendly sites will get more clicks and more calls, while those without a mobile site will likely be ignored by phone users.

This will benefit all of our Pro+Mobile and Pro+Connect customers – we’ve already designed a mobile site for your shop, helping you stand out from the competition.  If you’re unsure of whether you have a mobile site or you’d like to learn more about mobile sites, call us today at 855-349-5289.

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Beware of Domain Name Scam

January 16th, 2014

Dear Repair Shop Websites Customers,

Please pay attention to what you are being sent in the mail. There is a scam going on by a company called Domain Registry Services. They are trying to get you to pay for their services and control your domain. You do not need to do this because you already have your domain registered under another account.  The letter they are sending you is a scam and please make sure you read the fine print before taking any action. You can see what registrar your domain is currently under by going here: Whois Lookup and putting in your domain name. Please click on the picture of the letter and see if you have received this in the mail. If you ever have any questions please do not hesitate to call us at 1-866-665-1605 Option 2.

Domain registry letter

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Top 10 Reasons Why A Business Does Not Have A Website

April 19th, 2013

Times are changing and without a web presence, most businesses are non-existent.  That’s right, if you don’t have a web site, you probably don’t exist.  Well, think about how potential customers try to find you:  Smart Phones, Tablets, Laptops, Mini-Laptops, Desk Top Computers, micro-Computers…  At some point, you will need to join the 21st century and get a digital fingerprint for your company.

Yes, you need a website!

Don’t feel so bad.  There are still companies out there without a website.   That’s an understatement.  There are thousands of companies out there without a website, and they are fighting to leave the stone- age.

 

Here is a Top 10 List of Reasons (excuses) why some businesses refuse to get a website:

1) We don’t have an internet…

2) Our customers are retired and don’t use computers

3) I tried the website thing a few years ago…didn’t work…no one ever went to it…

4) My boss has had the same yellow pages ad for years…gets big discount on it…doesn’t need a website

5) The internet is the devil

6) We don’t have a computer

7) We have had the same customers for over 20 years

8) We don’t need new business

9) A family member is “working on one” for me.

10) We built our own website. What’s your URL so we can see it? … Well, we don’t have one yet

 

If you don’t have a website, do not fret!  We have been helping customers establish an internet presence, since 2005.  We have affordable packages designed to meet your needs.  So relax, and let us do the work for you.  Call us today at 866-665-1605 or visit us online at www.repairshopwebsites.com.

Let us help you!

 

Thanks,

Chris Williams/ Customer Service Representative

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Repair Shop Websites Expands Offerings with ReachLocal’s SEM Product, ReachSearch™

October 12th, 2011

Repair Shop Websites, a leading website development company for the auto repair shop industry, announced today that it has chosen ReachLocal’s ReachSearch™ search engine marketing (SEM) product to complement their suite of website building services.

“Offering search engine marketing is a new and exciting venture for us, which is why we chose ReachLocal, the industry leader with a proven product,” said Richard Benbow of Repair Shop Websites. “We are proud to announce this reseller relationship with ReachLocal and ReachSearch as an ‘a la cart’ option to our current three comprehensive website packages. We are looking forward to working with ReachLocal as a benefit to our customers.”

Like small businesses everywhere, garage owners are getting involved with online marketing and gaining more and more interest in the dynamics of the Web, especially search engine marketing. The Repair Shop Websites team is very in tune with the needs of their nearly 2,000 customers who receive search engine optimized sites that not only rank well on the Web, but help drive more cars and profits into the bays of their shop. By offering search engine marketing through ReachLocal, Repair Shop Websites is answering the demand from their clients for a comprehensive search solution.

“RepairShopWebsites.com and their customers are a natural fit for ReachLocal as we continue the expansion of our re-seller partnerships with advertising agencies, media companies and B2B service providers,” said Seth Winterer, ReachLocal’s Director of Strategic Partnerships. “We provide our re-seller partners with a scalable and provable away to provide their clients with best in class digital marketing solutions.”

ReachLocal provides online marketing products and services for more than 18,000 small- and medium-sized businesses in North America, Europe and Australia.

About Repair Shop Websites:
Repair Shop Websites specializes in affordable websites and marketing practices that educate, engage, and entice our clients’ current and prospective customers to choose their shop time and time again. In just 10 to 15 minutes on the phone, Repair Shop Websites can have your company online and competing with new car dealers and national repair chains with a website that uses cutting edge features, Social Media, Search Engine Optimization and Search Engine Marketing. Repair Shop Websites is the official website provider of several of the largest parts suppliers in North America!

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Repair Shop Websites Launches New Tool to Improve Communication between Shops and Their Customers

September 14th, 2011

Over 1,900 Independent Automotive Repair Shops will have access to Visual Inspection Plus, a Revolution in Customer Communication and Retention.

Repair Shop Websites, a leading national website provider for auto repair shops and independent garages in all 50 states and Canada, recently announced a partnership that has led to the development of Visual Inspection Plus (VIP). This exclusive feature offers visual explanation technology for automotive service centers that is designed to greatly reduce or eliminate one of the leading reasons that repair shops lose customers.

 

Repair Shop Websites will offer the mobile application to all of their 1,900+ clients, enabling each shop to capture high-quality photos of a customer’s service needs and immediately post the photos online. Repair Shop Websites clients can feature expert illustration content next to each service photo eliminating customer doubts and suspicions about recommended repairs.
 

With Visual Inspection Plus (VIP), repair shops can now communicate with customers in real-time while offering them knowledge and transparency in the repair process eliminating doubts concerning the need or urgency of the service recommended.
 
“We are always striving to find new ways for shops to engage, retain and convert customers through the web. This unique feature Repair Shop Websites offers should impact the relationships shops have with their customers as well as their bottom line.  This kind of customer interaction is usually only found at new car dealerships and national chains, and we are happy to offer it to all of our customers!” says Richard Benbow, Vice President of Repair Shop Websites.
 
Repair Shop Websites has been creating affordable and professional websites since 2005, and like other features, Visual Inspection Plus will be added at no additional charge.

About Repair Shop Websites:

Repair Shop Websites specializes in affordable websites and marketing practices that educate, engage, and entice our client’s current and prospective customers to choose their shop time and time again. In just 10 to 15 minutes on the phone, Repair Shop Websites can have your company online and competing with new car dealers and national repair chains with a website that uses cutting edge features, Social Media, and Search Engine Optimization. Repair Shop Websites is the official website provider of several of the largest parts suppliers in the United States!

To learn more about Repair Shop Websites, go to www.repairshopwebsites.com or call 1-866-665-1605.

Contact: Richard Benbow
Ph (919) 600-5120

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You have a auto repair website…now what?

July 7th, 2009

The internet is the best way to get your company’s name easily accessed by those customers who are seeking your services, but don’t forget the power of talking to a customer face to face when they bring their cars in for service.  Personal service is everything.  Find, and use, as many ways to connect to your customers as you can, it will be a key factor in keeping the customer for years to come.

Of course your website will come up on the search engines when you’re a Repair Shop Websites or Body Shop Websites customer, but remember it is a valuable tool that needs to be advertised within your shop too.  Our sites aim to bring you new customers, but remind those people that the website will continue to help them beyond the initial visit with future online appointment requests, customer satisfaction surveys, and other educational features.  Do you have your website address on your business card? On your receipts? Click Here to learn 15 unique and easy ways to advertise your site.  Your customers will be glad you did!

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