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Thursday, November 29, 2018
Earlier this year we conducted the 2018 National Independent Auto Repair Shop Marketing Survey. Our very own Market Researcher, Jeremy Spivey, conducted this survey and highlights the results in this webinar – “Marketing that Works: Insights from 200+ Independent Repair Shop Owners.”
Watch this recording now to gain insight into what more than 200 independent auto repair shops are doing for marketing, and how they plan to adjust their spending in 2019 and beyond.
Monday, October 29, 2018
Low unemployment is making hiring difficult for nearly any role, but it’s especially difficult in the automotive repair industry. There are simply not enough new skilled technicians entering the field to replace those that are retiring. Does your shop have a plan in place to stay well-staffed in this challenging environment?
Repair Shop Websites discusses five essential steps in a successful hiring plan. In thirty minutes or less, you’ll learn how to:
• Prepare for hiring success before you ever advertise job openings at your repair shop
• Determine a person’s capability for success, not just their technical competence
• Ensure that your new hires will become more than employees, but a part of your team
If you want to learn best practices for recruiting and retaining skilled technicians, watch this recording now:
Wednesday, September 19, 2018
Time is money! This is especially true in the automotive industry, and where it’s spent can make or break your shop’s future. Are you spending more time doing oil changes or managing your business?
To maximize the success of your shop, you need to spend enough time working on your business instead of in it. But that is easier said than done for most shop owners. So how do you get the most out of the time you do have to spend on your business? Our webinar recording on Are You Running Your Business? Or Is Your Business Running You? will help you answer that question and more.
Wednesday, August 15, 2018
If you’re looking to fill up your service bays with more of your ideal customers, then watch this webinar recording.
Elite‘s Bob Cooper shares valuable tips used by the top auto repair shop owners in America!
Here’s what you’ll learn….
• How to generate more referrals for your auto repair shop
• How to save money with your marketing
• How to turn your repair shop customers into marketers
• How to increase your car counts in the most affordable and effective way
Thursday, July 26, 2018
Do you want to increase your ARO? When people think about your business do the words “reliable”, “trusting”, and “honest” come to mind? Those are the characteristics that great customers are looking for in a repair shop, and they’re willing to pay more if you project that image both online and in your shop.
This webinar recording for “Attracting Ideal Customers With a High-Caliber Shop Image” will help you maximize your profits and job satisfaction by providing tips to…